supercar week palm beach

West Palm Beach, FL – January is a spectacular month in South Florida, made all the more so by the annual Supercar Week, an extraordinary collection of outdoor automotive events that  defines January 4 – 12 in Palm Beach County as the premiere destination for auto enthusiasts worldwide.

From its beginning four years ago as a one-day event called the “Supercar SuperShow” held on the West Palm Beach Waterfront, Supercar Week had doubled in size — then doubled again — as it’s grown into a county-wide, week-long series of events including: Private VIP and public parties, opening day of the Polo Season at the International Polo Club on Wellington, a Track Day event at Palm Beach International Raceway, Supercar at The Gardens in Palm Beach Gardens, Media Day, Supercar at The Norton Museum of Art, Supercar at Midtown, a specially- curated art exhibition – this year entitled “The History of Formula 1,” and the grand finale Supercar SuperShow, heldSunday on the West Palm Beach Waterfront.

Virtually every significant auto brand and luxury regional dealership, as well as race teams and private collections, are involved in this weeklong showcase.  Many of the participants in Sunday’s Supercar Supershow are individual vehicle owners that bring their cars and families out for a fun-filled day on the waterfront. Last year there were several hundred Supercars and more than 40,000 people in attendance, along with 800 VIPS.

More than 600 cars are expected for the 2013 event, including supercars, race cars, classics, muscle cars, high performance sports cars, electric and ‘green’ cars and art cars,

One of the many remarkable vehicles on display is the world’s fastest street-legal car; a Ford  GT40 built byPerformance Power Racing of West Palm Beach.   Johnny Bohmer, owner of Performance Power Racing and driver of the ‘BADD GT’, along with Matt Lundy, Lead Design Tech, piloted the 1700+ horse power Ford GT down NASA’s Shuttle Landing Facility Runway on October 16, 2012, setting a new Guinness World Record at 283.232 mph in the Standing Mile.  The team is now preparing for a attempt to break the 300 mph barrier.

All of the Supercar Week events have been created as media occasions for film and TV, with Palm Beach-based ICTV1 providing full event coverage and streaming live worldwide on ICTV1.com.

The event schedule includes:

Ø  Saturday January 4 / V I P Supercar Week Kick off Party from 6 pm to 9 pm

Ø  Sunday January 5 / Supercar HorsePower Show at Opening Day International Polo Club

Ø  Monday January 6 / Track Day & Night at Palm Beach International Raceway with the Palm Beach Driving Club

Ø  Tuesday, January 7 / SuperCars in Boca Public Event

Ø  Wednesday, January 8 / Supercar at The Gardens, Palm Beach Gardens from 6 pm to 10 pm

Ø  Thursday, January 9 / Supercar Week Media Day from 10 am to 1 pm and Supercar ARTCARS at The Norton Museum of Art – Art After Dark Event Series from 5pm to 9 pm

Ø  Friday, January 10 / Private VIP Exclusive Brand New Release Party. 7 pm to 10 pm

Ø  Saturday, January 11 / Supercars, Green Cars and Electrics at Midtown from 10 am to 2 pm

Ø  Sunday, January 12 / Supercar SuperShow Flagler Drive Waterfront from 11 am to 5:30 pm

“Supercar Week is a major tourist draw for the area and our unique relationship with Palm Beach County and the City of West Palm Beach has allowed the event to grow into something that involves many aspects of the community,” says Neil London, President and Executive Producer of Supercar Week, Inc. and Managing Director of ICTV1 Networks.  “And this is after only four years.  The city has offered us space that will allow us to again double the size of the event, which will certainly happen in the next few years as more automotive and lifestyle manufacturers begin to take advantage of this unique opportunity.”

For further information, please contact 954-296-5204 or info@supercarweek.com

 

Neil London
News & Managing Director
ICTV1 Networks